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Capitalizing on Changes in Consumer Behavior

Today’s consumer world looks very different than it did a short time ago. Customers expect a great deal from their investment in a brand. With…

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Digital Marketing Strategy 101: When Targeting is a Good Thing

Digital needs to be dominant. Digital marketing genuinely delights customers by giving them exactly what they need, when they need it.

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Reasons You Need a Shuttle Alternative for Your Dealership

Loaner fleets and shuttles are just a part of doing business. They’re not bad, but they’re not great either. So, what are your loaners and…

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What Your Customer Actually Wants from Your Dealership: Transparency & Time

Consider the typical customer journey of say, a 19th-century trading post. The average consumer would travel to the trading post (on a horse, mind you),…

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AutoPoint was founded in 2003 with the intent to create better tools for dealership service departments. We were a small company, hungry to innovate and provide our customers with the latest digital solutions to increase productivity and customer retention.

In 2014 our business was transformed—AutoPoint was acquired by Solera Holdings, Inc. With Solera’s resources and leadership principles, our once small company now dominates the fixed operations space and supports critical transactions across the vehicle lifecycle. We were hungry to be the best, and with Solera, now we are.

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