Monthly Archives: April 2019

Customer loyalty handshake

Cracking the Customer Loyalty Code

Customer loyalty is a moving target. But retention, when done correctly, can bridge the gap from satisfied customers to customer loyalty.

new business strategy, man leaning against car looking at phone

No Assembly Required: The Guide to Building New Business

The cost of acquiring new business is a tale as old as time. Though there’s evidence to support that statistic, seeking out new customers is absolutely worthwhile. But beware…